Juice Summit 2019



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Speakers 2019

Julian Aschoff

Dr., Head of Group Technology, DOEHLER GmbH, Germany

Juliano Ayres

General Manager, Fundecitrus, Brazil

Antonio Juliano Ayres is, since 1997, the General Manager of Fundecitrus (Fund for Citrus Plant Protection). Fundecitrus is an important association maintained by the citrus grower and industry of São Paulo State, Brazil, focused in promoting a sustainable development of the Brazilian citriculture through research and development of new practices against pests and diseases. He has B.S. and M.Sc. degrees in Agronomy from the University of São Paulo, FCAV-UNESP/Jaboticabal, and M.S. and M.B.A. degrees in Citriculture from the University Politecnica of Valencia, Spain.

Kevin Barley

Director AJC, Premier Juices, USA

Mr. Barley and Premier Juices help European suppliers connect to the US AJC market. Mr. Barley spent 20 years at Morgan Stanley helping the orange juice industry hedge with FCOJ Futures. Mr. Barley helped create the AJC Futures contract, launched in 2012 on MGEX. In addition, he provides AJC Intel to the industry. Earlier in his career, Mr. Barley was recognized by Inc Magazine with the Entrepreneur of the Year Award in 1997 for the amazing growth of his startup company Groundwater Protection.

David Berryman

CEO, David Berryman Limited, UK

David is the CEO of DBL, a company he founded in 1987. In 1997, he built the first juice blending plant in UK. Some four years ago, the company opened a new factory in Luton, focusing on innovation in the beverage and ingredients sectors of the food industry.

Kees Cools

Executive director, Doehler, The Netherlands

Kees Cools has been a member of IFU`s executive committee since 2005. Currently, he is IFU`s Vice President and allows the members to take advantage of his century-long expertise in the food and beverage market.

Today as an executive director of the Döhler Group, Kees is responsible for the company`s business unit Fruits & Vegetables which requires close and frequent contact with key people in the global ‘’Juice‘’ world, involving raw material producers, Juice beverage bottlers and consumer & retail marketing specialists.

Philip Coverdale

Director of Consulting, GlobalData, UK

Philip has 17 years’ experience in FMCG strategy, the past 11 of which specifically in beverages. He started his career at Accenture, before moving to Zenith where he was a Board Director. He joined GlobalData in 2016 to lead the company’s beverage and dairy consulting teams in EMEA and LATAM. At GlobalData he directs strategy projects for many of the leading drinks brands, suppliers, industry investors and associations.

Over the course of his career Philip has directed over 140 market entry, portfolio strategy, channel strategy, competitive intelligence, forecasting and due diligence projects. He has led teams in 22 countries across North and South America, Europe, Middle East, Africa and Asia.

Philip holds an MBA with Distinction from the University of Bath and an MEng from the University of Nottingham.

Jacki Davis


Jacki Davis is an experienced journalist, speaker and moderator of high-level events both in Brussels and in EU national capitals, the editor of many publications, a regular broadcaster on television and radio news programmes, and a Senior Adviser and member of the Governing Board of the European Policy Centre think tank.

Jacki has been based in Brussels for 25 years, and was previously Communications Director of the European Policy Centre think tank; Editor-in-Chief of E!Sharp magazine; and launch editor of European Voice, the Brussels-based weekly newspaper then owned by The Economist (now Politico).

Laura Degallaix

Director Environmental Sustainability, FoodDrinkEurope, Belgium

Laura Degallaix is Environmental Sustainability Director at FoodDrinkEurope, the European association of the food and drink industry. Laura was previously the Executive Director of ECOS for 7 years, a European environmental NGO specialised in standardisation. Before joining ECOS, Laura was Programme Manager for Environment and Services at ANEC, the European association for consumer representation in standardisation, for two years. From 2005 to 2010, she was Head of the Environment and Safety Department at BEUC, the European Consumers’ Organisation. She started her career at UFC-Que Choisir, the French main independent consumer organisation.

Laura holds a Masters II degree in Biology from Paris XI University, and an engineer degree in environment from the Ecole Polytechnique of Orléans.

Tim Eyrich

VP of Research and Commercialization, Southern Garden Citrus, USA

Tim has been involved in agriculture for 40 years. During this time, he has held position as on farm agronomist, seed production manager, product development and research director. In his current position Tim leads a team that is focused on solving the citrus greening issue and stabilizing Southern Garden’s existing citrus groves.

Heikki Hirvonen

Director Corporate Procurement, Eckes Granini Group, Germany

Heikki is a procurement professional with more than 20 years of experience from various FMCG industries and positions. Heikki has collected experience from Marketing to Supply Chain during his career. Currently Heikki is leading a team of procurement professionals who are sourcing raw materials globally. Heikki has been involved since the beginning to initiate and implement sustainability strategy for Eckes Granini Group.

Olaf Hoffmann

Head of PM BU Fruit & Vegetables, Doehler, Germany

José Jordão

AIJN President, Director Sumol+Compal, Portugal

José Jordão is a board member of Sumol+Compal, SA (S+C). This is the holding company of Sumol+Compal Marcas which is the outcome of a merger between two of the most important Portuguese soft drinks companies. Both shared more than 50 years of existence.

From the outset of Sumol+Compal Marcas in 2009 through February 2017 José was responsible for strategy, marketing and innovation at the company’s four-member Executive Committee. His current role at the holding company is the strategic management of S+C.

Prior to the merger, at Compal he served in a variety of positions since he joined the company in 1992. Throughout the years, he was in charge of marketing, domestic and international sales.

José holds a degree in Economics and a Bachelor of Business Administration from ISE and ISCTE University of Lisbon.

Let us make sure that the introduction of the Report touches on the most important issue for the Fruit Juice industry, ie. the FJM Program which constitutes a critical effort of this industry in rebalancing the conversation and finding again an indispensable path of sustainable growth. In the now second year of this program we will start emphasizing the role of science in supporting the messages for key stakeholders.

Claudia Kammann

Researcher, Hochschule Geisenheim University, Germany

C. Kammann studied Biology in Bayreuth and Kiel, Germany, and graduated 1995 at Kiel University. During her PhD thesis in Gießen, she focused on the effects of elevated CO2 concentrations on the potent greenhouse gases nitrous oxide and methane. In her Postdoc time in Gießen (stays in Dublin and New Zealand) she worked on impact/mitigation of climate change on crops and ecosystems. Since October 2014, C. Kammann is a professor for climate change research for special crops at Geisenheim University.

Dirk Lansbergen

IFU President, Austria

Dirk Lansbergen became President of IFU in October 2014. The President is the highest elected position within the IFU. In collaboration with the board (Executive Committee) he determines the objectives and strategy of the Association and gives direction to the Executive Director.

Dirk started his career in the juice industry in 1993 and has since worked in Italy, Germany, Argentina, Austria and USA. Dirk currently works and lives in London, UK. Dirk holds a bachelor in economics and a master in finance & accountancy.

Josep Lay

Managing Director, PT Great Giant Pineapple, Indonesia

Experienced professional with a demonstrated history of working in various industries (photography, telecommunication, packaged fruits, juices and fresh fruits). Skilled in Fast Moving Consumer Goods (FMCG), Customer Service, Strategic Planning, Business & Strategy Development, Sales & Marketing Management, Business & Management Operations. Strong professional with a Bachelor Maths focused in Business Administration from University of Wollongong (Australia) and more than 20 years experiences in fruits & juices industry.

Current executive position as Managing Director for fresh fruits (pineapple, banana, guava), packaged fruits (canned pineapple, pineapple juice, canned tropical fruits) and non-food (bromelain enzyme, cassava starch, liquid organic biofertilizer).

Daniela Martini

Dr., MS Nutritional Science, University of Parma, Italy

Daniela Martini is Post-Doctoral Research Fellow at the Human Nutrition Unit of the University of Parma. She graduated in Human Nutrition and got a PhD in Food Science & Nutrition at the Campus Bio-Medico University of Rome. Her expertise includes the analysis of antioxidant compounds in foods, the evaluation of the role of bioactive-rich foods in the modulation of markers of oxidative stress in in vivo models and food legislation (e.g. food labelling, nutrition and health claims).

Nazanin Moradi

Cluster Sustainability Expert, Tetra Pak, UK

Bio will be uploaded soon.

James Quincey

CEO, Coca-Cola Company, USA

Bio will be uploaded soon.

Stephan Raeker

Global Competence Director, Symrise, Germany

With 19 years in the flavor and beverages industry, Stephan Raeker is a passionate B2B marketer, holding various international positions throughout his career. Educated in consumer insights with a short episode in B2C brand management, he was steered the Symrise Soft Drinks Category in Europe, Africa and the Middle East, before moving to Asia to lead the regional Beverages Business Unit. Since 2015 he is Global Competence Director for the Symrise citrus business.

Tanja Reilly

Business Development Manager D-A-CH, EcoVadis, Germany

Tanja is an expert in sustainable procurement and is responsible for the D-A-CH region at EcoVadis for over 4 years. Before joining EcoVadis, she worked for many years in the compliance environment and previously worked as a consultant on international SAP implementation projects. Tanja Reilly regularly gives lectures and workshops on sustainable procurement and business value enhancement through improved sustainability performance.

Rudi Richards

General Manager, South African Fruit Juice Association, South Africa

Rudi Richards is currently the General Manager of the South African Fruit Juice Association. He was previously the Executive Chairman of the South African Fruit and Vegetable Canners Association.

He has many years of experience in both the South African and also international FMCG industries. He held executive and director roles in manufacturing, finance and marketing in both Tiger Brands and Langeberg Foods.

He has represented South African agro processing industries both internationally and locally including participation with Government in National Industry and Agricultural Trade forums.

Marius Robles

Chief Visionary Officer & Co-founder, Food by Robots, Spain

Marius Robles is the Co-founder of Food By Robots, a pioneer company that aims to accelerate the benefits of robotics to revolutionize the way we eat. He’s also the CEO and Co-founder of Reimagine Food, the world’s first disruption centre focusing on anticipating the future of food.

World-renowned food tech speaker, recognized as a food futurist by Fast Company magazine and as a visionary by CNN, Marius has written several articles analyzing the future of food and the food tech revolution. Marius has worked worldwide with leading corporations, governments, associations and NGO’s and has delivered highly inspirational and thought provoking keynote addresses to audiences in over 20 countries.

Jan Rotmans

Professor dr. ir, Erasmus University Rotterdam, The Netherlands

Jan Rotmans (1961) is a socially engaged scientist, with more than 200 publications in the field of climate change & global change modelling, sustainable development, and transitions and system innovations. After his PhD-research and work at RIVM he became the youngest professor of the Netherlands in 1997, at the Maastricht University (ICIS: International Centre for Integrative Studies). In September 2004 he founded the new research institute DRIFT, Dutch Research Institute For Transitions, and became full professor in transitions and transition management at the Erasmus University Rotterdam.

Apart from his scientific work he also wants to contribute to a better and sustainable society. Therefore a radical change, a transition, is necessary. With his knowledge he would like to make up the rules and transmit them to the people involved in any project, region or sector, so that they can give it a swing into a more sustainable direction. For a more sustainable future in the Netherlands he co-founded the Urgenda in 2007. In 2014 he founded “ Nederland Kantelt “  a foundation that will stimulate transition in the Netherlands on several fields.

Gijs Rotmans

Head of Juices Platform EMEA & APAC at Louis Dreyfus Company, The Netherlands

Almost 15 years working for LDC. Currently responsible for the Juice division in EMEA and APAC. Before joining LDC, worked in several commercial and operational roles for Vopak in The Netherlands, Spain and Mexico.

Graduated at Erasmus University in Rotterdam, The Netherlands. Having Masters in Business Administration and Corporate & Private Law.

Member of the SGF Irma board.

Working in Switzerland but living with family in The Netherlands.

Carrie Ruxton

Dr., Nutritional Advisor for Fruit Juice Matters, UK

Dr Carrie Ruxton is a dietitian and health writer with more than 20 years’ experience in science and communications. Over the years, she has worked with a broad range of food sectors, including supplements, tea, eggs, meat, cereals, dairy, snacking, functional ingredients and soft drinks. Dr Ruxton has been part of the central Fruit Juice Matters team since 2017, providing content, training and scientific support.

Joachim Tretzel

SGF President, Döhler Group, Germany

Chemist, Research and Development at Döhler GmbH since 1990

Born 12th, September 1951. Married, two children.

Studies of chemistry and medicine at University of Würzburg. 1980 – 1990 manager in the F+E-Management, Technical Marketing and Production for AKZO Fibers & POLYMERS in Germany and the Netherlands, as well as General Management of the Enzyme Division of RÖHM, Darmstadt.

Wouter Vermeulen

Senior Director, Public Policy EMEA, The Coca-Cola Company

Wouter Vermeulen leads The Coca-Cola Company’s Public Policy Center for Europe, Middle East and Africa. This team supports the long term growth of Coca-Cola’s business through pro-active engagement on public policy debates with EU and international stakeholders, while providing specialist expertise to support the 120 markets across the region.

Wouter joined TCCC in 2006 as Senior Manager Public Affairs and Communications for Belgium and Luxembourg and held roles of increasing responsibility over the years including H&W Director in Coca-Cola Europe’s Public Affairs team and Group Director in Coca-Cola’s corporate International Government Relations team. He represents The Coca-Cola Company at various trade associations such as UNESDA, Food Drink Europe, World Federation of Advertisers and others.

Wouter has more than 25 years of experience in public affairs and communications. He held various positions such as spokesperson for the Belgian Minister of Agriculture, the Belgian State Secretary for Development Cooperation, the Federation of Enterprises in Belgium and was managing partner at the leading Belgian online agency.

He holds a degree in applied economics from the University of Leuven. When not at work you will find him cooking or reading (history) books.

Iwashita Yuya

Project leader, ITOCHU Corporation, Beverage Materials Section, Japan

Bio will be uploaded soon.

What people say about the conference

The Juice Summit in Antwerp is a must-go-to destination for the entire Fruit/Vegs industry. The lectures and presentations are extremely informative. They provide great insights into supply, product and consumer trends. Networking events are very well attended, and a great way to connect with customers and suppliers alike.
Ton Mesters, Vice President Business Development, Kerry
The rise of e-Groceries offers unique opportunities to meet the needs of the ‘always on, on demand’ consumer generation. We are proud to partner with AIJN once more and to explore the growth opportunities for the Beverages industry, in a such impactful and relevant event where to engage with key producers and renowned industry experts.
Nagi Noujeim, Marketing Services Manager, Tetra Pak
The Juice Summit marks a juice soaked two days in Antwerp. From key players to industry leaders in addition to market trends and up to date juice data, the Summit is packed with can’t-miss events.
Bernhard Frei, CEO, Quicornac
The Juice Summit is one of THE top events to network with potential business partners from all over the world within the juice industry and beyond. The Juice Summit is exactly the right place to introduce innovative juice processing systems and discuss about the benefits with the perfect audience of industry experts. The Juice Summit is an established part in our events schedule during the last few years.
Prof. Dr. Stefan Töpfl, Managing Director, Elea
The Juice Summit is the 2 days value investment to meet people from beverage sector and know what is going on in such market – ‘business relationship and information means independence’ are two of Atlântica Foods’ corporate values completely lived during the conference.
Flávia Breternitz, Commercial Director - Export, Atlântica Foods

Agenda 2019

Download the agenda
19:00 - 00:00
Amuz, Kammenstraat 81, 2000 Antwerpen

Welcome evening

08:00 - 13:30


09:00 - 09:30

Welcome Addresses from the presidents

, SGF President, Döhler Group, Germany , IFU President, Austria , AIJN President, Director Sumol+Compal, Portugal
09:30 - 10:45

SESSION 1 - The Industry facing citrus greening

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Sustainable developments in Brazilian citriculture production , General Manager, Fundecitrus, Brazil
A Producers Quest For a Cure to Citrus Greening , VP of Research and Commercialization, Southern Garden Citrus, USA
Improving Orange Juice Taste in Times of Citrus Greening , Global Competence Director, Symrise, Germany
Panel discussion , Moderator
10:45 - 11:00

Quality Juice Foundation Award ceremony

11:00 - 11:30


11:30 - 12:45

SESSION 2 - CSR – From common challenges to common solutions

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General sustainability trends for the F&D industry , Director Environmental Sustainability, FoodDrinkEurope, Belgium
How can packaging help the juice industry accelerate the transition to a circular economy? , Cluster Sustainability Expert, Tetra Pak, UK
Juice CSR Platform from a member perspective
Status update on the progress of the IDH Sustainable Juice Covenant
Panel discussion , Moderator
12:45 - 14:00


14:00 - 15:15

SESSION 3 - Sustainable beverage manufacturing – grove to glass

Array ( [0] => yes )
How to measure Sustainability in Juice Value Chain ? Case: Ecovadis and Eckes Granini , Director Corporate Procurement, Eckes Granini Group, Germany , Business Development Manager D-A-CH, EcoVadis, Germany
Single Use Plastics Directive
Rising Atmospheric CO2 Concentrations: Direct and Indirect Impacts on Fruit Production , Researcher, Hochschule Geisenheim University, Germany
Polluter Pays Principle - but who is it? , CEO, David Berryman Limited, UK
Panel discussion , Moderator
15:15 - 15:45


15:45 - 16:15

Global change modelling, sustainable development, at transitions and system innovations

, Professor dr. ir, Erasmus University Rotterdam, The Netherlands
16:15 - 17:00


, CEO, Coca-Cola Company, USA


19:00 - 00:00
Zuiderkroon, Vlaamsekaai 81/83, 2000 Antwerpen


IFU Awards ceremony
09:00 - 10:30


Intro - IPSOS Survey on expert views about fruit juice (5) , Moderator
Does fruit juice have a role in preventing heart disease and stroke? , Dr., Nutritional Advisor for Fruit Juice Matters, UK
Presentation by scientist , Dr., Head of Group Technology, DOEHLER GmbH, Germany
Panelist , Dr., MS Nutritional Science, University of Parma, Italy
10:30 - 11:00

AIJN Award Ceremony

11:00 - 11:30


11:30 - 12:00


12:00 - 13:30


13:30 - 14:45


EU , Director of Consulting, GlobalData, UK
USA Zenith Global
AFRICA , General Manager, South African Fruit Juice Association, South Africa
ASIA PACIFIC , Project leader, ITOCHU Corporation, Beverage Materials Section, Japan
Q&A Session
14:45 - 16:15


Apple , Director AJC, Premier Juices, USA
Orange , Head of Juices Platform EMEA & APAC at Louis Dreyfus Company, The Netherlands
Vegetables , Head of PM BU Fruit & Vegetables, Doehler, Germany
Pineapple , Managing Director, PT Great Giant Pineapple, Indonesia
Supply Chain Panel Discussion , Executive director, Doehler, The Netherlands
16:15 - 16:30




18:00 - 00:00
JJ House, Reyndersstraat 6, 2000 Antwerpen

Networking Evening

Attendees 2019

The Juice Summit 2019 organized by and for the juice industry offers a maximum of networking opportunities.

Hereunder the list of key industry players that attended the Summit last years and the highlighted companies have confirmed their participation to the Juice Summit 2019.

Click on the letters to make the list appear.

If you would like to have more information on the companies who have registered thus far, please click on the highlighted area, which will take you directly to their website.



Admission Fees

Full juice package

Members 1195
Non-Members 1450
  • Welcome Evening
  • 2 days of conference sessions
  • Lunch & coffee breaks included
  • Gala dinner and Networking evening
Register now

Nectar package

Members 1095
Non-Members 1350
  • Welcome Evening
  • 2 days of conference sessions
  • Lunch & coffee breaks included
  • Gala dinner
Register now

Companies registering 10 persons in a group registration will receive a 50% reduction on the 10th person.


The Juice Summit 2019 will be held at the Hilton Antwerp Hotel 4* in Antwerp, Belgium. The organizers arranged group bookings and special pricing for delegates.

Please note that the number of rooms are limited.


The hotel accommodation is not included in the price of the conference package.

Please be aware that these are indicative prices/night, breakfast & VAT are included. The city tax per person is not included.

You can proceed the booking of your hotel by going with your cursor on the picture of the desired hotel and click on the button “book online”.

Hilton antwerp 4* SUMMIT VENUE
Groenplaats 32 2000 Antwerp

Theater hotel 4*
Rooms available from 129,00 € to 149,00 €

Arenbergstraat 30 2000 Antwerp
Banks hotel 3*
Rooms available from 79,50 € to 169,50 €

Steenhouwersvest 55 2000 Antwerp



Want to become a sponsor?

Download here the Juice App

The access codes will be sent before the start of the Juice Summit.

Download on the appstore
Download on the appstore



Allison Mutombo (DDMC) Phone : +32 2 340 86 50

Organisation & logistics

Laura Bourin (DDMC) Phone : +32 2 340 86 50


Antoine Sanchez (DDMC) Phone : +32 2 340 86 50

Content & speakers

Charlotte Meuwis (AIJN) Phone : +32 2 235 06 20
Want to become
a sponsor?
More info